Case Studies for Blogging Services

300% Website Traffic Increase & Continuously Booked-Out Services

In October 2021, I started working with a new day spa with decent website traffic but low bookings. I revamped their website copy for better SEO and started a blog.

Problem
Decent website traffic, low bookings

Although my client was getting decent website traffic when we met, they weren't reaching their booking goals. They wanted to grow their new business but needed to reach their target market and encourage their ideal clients to book their services.

Solution
Revamp website copy for better SEO and start a blog

After doing brand research and content audit, I updated their website copy.

Then, I created a content strategy and started publishing weekly blog posts.

From October 2021 until now (March 2023), I’ve been writing and managing their blog.

Result 
+300% growth and booked-out services

My client’s website has seen a 300% increase in monthly organic website traffic, and their services are continuously booked out. They’ve also added a new income stream with an online store.